Optimizing irrigation for sustainable production and market access in Morocco and Tunisia

Employee Gender Breakdown

45% women

Innovation Type


Financing Goals

​Seeking equity (angel investor, venture capital or private equity), Seeking combination of debt and equity

Seeking investment?

Yes, $5 million USD

Country of Incorporation


Country(ies) of Implementation

Senegal, Morocco, Tunisia, France

Contact Name

Hamza Rkha

Contact Email

Product Segment

Water - Irrigation

Website Address


According to the Moroccan Ministry of Agriculture, available water resources have diminished by 35% in the last 30 years. In 2020, Moroccan dam water reserves that used to support water demand declined below the threshold of 20% and major threats are expected in the coming years. The above described situation is expected to be exacerbated in the near future as Morocco transforms part of its low water-consuming wheat agriculture into water-intensive fruit trees (e.g., citrus, olives), putting an additional stress on an already limited water supply.


SOWIT’s technology is a non-invasive remote-sensing multi-devices solution that enables farmers to optimize water on a daily basis and support young farmers that do not necessarily have the experience or knowledge to face the increasing variability of weather and market, especially women that are already experiencing an information asymmetry. 



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