Enhanced energy and operationally efficient
post-harvest management of horticulture crops
Innovation Type:
Energy-Food
Product Segment:
Energy – Aggregation, Storage, & Logistics/span>
Country of Incorporation:
India
Country of Implementation:
India
Seeking Investment:
Yes, $3 to 4 million USD
Financing Goals:
Seeking combination of debt and equity
Seeking hybrid (convertible debt or similar)
Contact Name:
Srinivas K Marella
Contact Email:
Website:
Challenges
There are several barriers when creating a business model focused on enhanced energy and operationally efficient post-harvest management of horticulture crops in India. The key issues include limited access to beneficial technologies, a lack of capital, and difficulties in reaching profitable markets. When companies focus on horticulture value chains in specific Indian regions, they must develop tailored business models and interventions suitable for each crop and area. This requires extensive collaboration with diverse ecosystem players and close partnerships with farming communities.
Solutions
CoolCrop is investing in a comprehensive and localized education and training program aimed at increasing technology literacy among smallholder farmers. This program not only showcases the benefits of their innovative technologies but also provides hands-on training and support to ensure farmers can effectively integrate these tools into their daily practices. The company is also fostering community engagement initiatives, collaborating closely with local farming communities to understand their specific needs and preferences. By building trust with local end-users, CoolCrop aims to facilitate a smoother transition towards the adoption of its servitization model. Through their combined efforts, CoolCrop seeks to empower farmers, enabling them to harness the full potential of affordable and clean technologies while contributing to the overall success and sustainability of horticulture value chains in India.
